complex and underdeveloped areathe traditional view, however,is that reverse logistics at no value to the supply chain and places retailers, and manufactures under additional financial pressure. the state of awareness and development of reverse logistics is analogous to that of inbound logistics 10 to 20 years ago. where firms once only concentrated on physical distribution ang gave little attention to reverse logistics. this is demonstated by the fact that there are few dedicated resources in charge of managing the entire returns process
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