The fertility number is generally lower than the fecundity number, which measures the potential number of children that could be born to women of childbearing age. Sociologists measure fertility using the crude birthrate (the number of live births per 1,000 people per year). Just asfertility measures childbearing, the mortality rate is a measure of the number of people who die. The crude death rate is a number derived from the number of deaths per 1,000 people per year. When analyzed together, fertility and mortality rates help researchers understand the overall growth occurring in a population.