Also at Zappos, the company’s “pulse” or “health” of the culture is surveyed monthly. In these happiness surveys, employees answer such “unlikely questions as whether they believe that the company has a higher purpose than profits, whether their own role has meaning, whether they fell in control of their career whether they consider their co-workers to be like family and friends, and whether they are happy in their jobs.” Survey results are broken down by department, and opportunties for “development” are identified and acted on. For example, when one month’s survey showed that a particular department had “veered off course and felt isolated from the rest of the organization,” actions were taken to show employees how integral their work was to the rest of the company.Oh, and one other thing about Zappos. Every year, to celebrate its accomplishments, it published a Culture Book, a testimonial to the power of its culture. “Zappos has a belief that the right culture with the right values will always produce the best organizational performance, and this belief trumps everything else.”
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