Previous literature studies the integration between the cash conversion cyclecomponents. They are divided into three categories. Integration between receivablesand inventory (see e.g. Beranek, 1963; Shapiro, 1973; Bierman et al., 1975; Sartoris et al.,1983), integrate inventory and payable (see Hadley, 1964; Haley and Higgins, 1973), orintegrate all of working capital components (see Damon and Schramm, 1972; Crumet al., 1983). The correlation of working capital components means that the decisionsmade in any one component will impact on other units within the organization(Sartoris et al., 1983). For example, the inventory manager’s decision on the level of rawmaterials, if the amount of inventory is excessively high, other working capitalcomponents (receivables and payables) will share the risk and should react to reducethe volume of finish goods in order to stretch the profit margin. As a consequence,ineffective inventory management will have an impact on company’s profitability,by holding cost and risk of unused products. Unfortunately the connection betweenthe working capital management by researchers previously did not have anattractive conclusion; McInnes (2000) for example showed that 94 percent ofcompanies did not integrate their working capital components as proposed by thetheory.
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