The topic of corporate responsibility has been captioned under many names, includingstrategic philanthropy, corporate citizenship, social responsibility and other monikers. As thenames imply, each carries with it a certain perspective on the role of business in society.Regardless of the label, for now the dominant paradigm underlying corporate socialresponsibility or CSR is centered on the idea of creating “shared value.” The role of business,according to this model, is to create value for its shareholders but in such a way that it alsocreates value for society, manifesting itself as a win-win proposition. In one fell swoop the ideaaims to unite the critics of CSR from the left and the right, for the notion of CSR has had thedubious distinction of being criticized by both sides of the ideological spectrum.
đang được dịch, vui lòng đợi..
