According to the survey results of our group, after carrying out the processing solution, the recovery level of the brands .Hoa Huong Duong's brand still weak and slower than other brands. From these results, the group proposed three main solutions:Group consolidated brands: (i) improving the quality of staff, because this audience into direct contact with the client, just as the face of the brand; (ii) addition of new dishes, improve on the price. • Advocacy groups, promote the brand: (i) promoting media work on a quality result. During the depression, Pearl and foreign POLYMER, Pearl by GTP domestic production and distribution for Sunflowers or Pearl finish of Sunflowers have been tested at the Center for laboratory analysis services in HO CHI MINH CITY Department of science and technology CITY Of tested MM09082857 on 22/08/2009 , and MM09084191 on 26/08/2009, all with no polymer substance detection results in Pearl. In addition, according to vote results Of testing MM09090602 on 08/09/2009 also at this Center, target monitoring industrial bleaching results are also not detected; (ii) strengthen the sewn product promotion. According to the research and survey, the rate of Flower brand known Duong mainly due to Word of mouth, from friends, acquaintances. Other communication channels such as social networking, so should enhance the promotion in other media channels. • Consolidation Solutions Group and expand the potential market: (i) enhancing customer care to keep old customers feet; (ii) diversification of the market and potential customers, because the market share remains very large, especially for women and Office staff. (iii) enhance mobilization, capital from overseas, and squeeze the franchise terms, strengthened expanded international direction.Our group ‘s presentation is the end, in the process of research and work may have several shortcomings, so we need suggestions from you and Mr. (tên thầy cô)
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