With regard to these requirements, customer satisfaction is proportional to the level of fulfillment - the higher the level of fulfillment, the higher the customer’s satisfaction. The attractive requirements which have the greatest influence on how satisfied a customer will be with reducing the energy intensity of its goods and services, increasing the service intensity of its goods and service. Fulfilling these requirements leads to positive customer satisfaction coefficient (0.61), (0.55) as it shown in the study. The result shows that all the eco-efficiency and green design requirements are (must-be, one-dimensional or attractive requirement) which mean that all this requirements have a competitive advantage for the goods and services and meet the expectations of the customer fulfilling these requirements increasing the customer satisfaction.In this way product development projects can be managed more systematically the benefits are considerable.
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