Advocate or “evangelize” for knowledge and learning from it. Particularly given the important role for knowledge in the strategies and processes of many firms today, long-term changes are necessary in organizational cultures and individual behaviors relative to knowledge. These changes will require sustained and powerful advocacy.Design, implement, and oversee a firm’s knowledge infrastructure, including its libraries, knowledge bases, human and computer knowledge networks, research centers, and knowledge-oriented organizational structure.Manage relationships with external providers of information and knowledge (for example, academic partners or database companies), and negotiate contracts with them. This is already a major expense item for many companies, and efficient and effective management of it is important.
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