Buildup-Breakthrough FlywheelGood-to-great transformations do not happen overnight or in one big leap. Rather, the process resembles relent- lessly pushing a giant, heavy fiywheel in one direction. At first, pushing it gets the fiywheel to turn once. With consis- tent effort, it goes two turns, then five, then ten, building increasing momentum until-bang!-the wheel hits the breakthrough point, and the momentum really kicks in. Our comparison companies never sustained the kind of breakthrough momentum that the good-to-great compa- nies did; instead, they lurched back and forth with radical change programs, reactionary moves, and restructurings.
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